Job Description
The Sales Lead is a role model Bear Builder that has been given the additional responsibilities as a Leader on Duty on designated shifts. During those times Sales Leads will be in charge of the total operation of the store that includes but is not limited to leading a team of associates, modeling Experience First® behaviors, and enhancing the Guest’s experience while achieving the store sales goals. Their partnership with the management team will enable them to gain the additional knowledge and skills required for career advancement. When not designated as the Leader on Duty, Sales Leads will perform the role of a Bear Builder.
Responsibilities When Designated as the Leader on Duty:
Leads a team of associates to consistently model the Experience First standards and behaviors
Communicates clear expectations and holds the store team and self accountable for achieving all brand, performance and behavior standards
Energizes associates to ensure proper coverage, exceptional Guest service, completion of daily tasks and adherence to company standards
Delegates to associate team effectively
Maintains a positive and motivational style in all communication and actions to promote productivity and ownership
Drives associate engagement by recognizing and rewarding employees for outstanding performance
Builds a highly satisfied and loyal customer base through engagement, conversion and capturing Guest information for the loyalty program
Audits daily punches to ensure accuracy and compliance with BABW payroll and timekeeping policies and procedures
Adheres to and enforces all BABW store security and cash management policies and procedures
Ensures store is always Grand Opening ready by following opening and closing procedures
Operates and maintains all IT systems in accordance with policies and procedures
Uses good judgment and partners with his/her Chief Workshop Manager to make necessary decisions within the company’s guidelines
Insures compliance with all company policies and procedures as well as federal, state, local and provincial laws.
Communicates any Guest service and/or and associate issues to the Chief Workshop Manager in a timely fashion and collaborates on resolution of all issues
Responsibilities as a Bear Builder:
Uses the Make Behaviors and Experience First® station standards to provide a personalized, enjoyable and memorable experience for Guests of all ages
Invites potential Guests to come in and learn about our store
Promptly welcomes and greets all Guests with a smile
Engages Guests in conversation through open-ended questions and assesses reason for visit. Utilizes this information to help Guests find the perfect product and convert those “just looking” into a sale
Informs Guests of all current promotions and points out our newest product
Explains the Build-A-Bear Workshop process and assists Guests in choosing, stuffing, dressing, naming, and taking home (purchasing) a new furry friend
Contributes to total store results by recommending items to maximize sales and enhance the Guest’s experience
Insures Guests are aware that we offer parties for all ages and all occasions
Supports our company party commitments by delivering a great party experience
Is aware of workshop sales goals, Guest satisfaction expectations, and promotional objectives
Maintains visual and housekeeping standards to create the brand experience unique to Build-A-Bear Workshop
Follows all company policies and procedures including but not limited to Cash Management, Attendance, and Store Security
All other tasks as may be assigned by store management
Qualifications:
Ideal candidate is a BABW associate with a minimum of one + years of experience providing exceptional Guest service in the workshop
Available for a flexible schedule that meets the needs of the business
Minimum of high school diploma or GED equivalent. College degree a plus
Is ambitious and success oriented.
Outstanding leadership and selling skills
Models personal and professional integrity
Excellent interpersonal communications skills, including verbal and written communication
Organized and planful; pays attention to details
Is flexible and adaptable in a fast paced work environment
Fosters a high energy environment and demonstrates an appreciation for children of all ages
Job descriptions are used for informational purposes only, are not to be considered all inclusive of responsibilities within a position, and may change periodically with or without notice. In addition, we reserve the right to add, delete, change duties, formally or informally, verbally or in writing, at any time for any position. Job descriptions do not alter the at-will policy of the Company, meaning that the employee or employer can terminate employment at any time, for any reason, with or without cause.
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