Job Description
Job Title – Associate Brand Manager
Department- Marketing
Years of experience – 2-3 yrs.
Position Type- Full Time-Permanent
The Crump Group Inc., a large & rapidly growing pet food manufacturer based in Mississauga Ontario is seeking a dynamic, results oriented Associate Brand Manager. This is an exciting opportunity to:
· Work in a category that is consistently growing
· Target consumers that LOVE their pets
· Drive Canadian lead strategy for all of North America
· Impact both retailer and eCommerce brand experiences
· Lead a growing budget and roster of agency partners
As the Associate Brand Manager you are responsible for and empowered to develop brand strategies, promote brand growth and expansion, implement your brand plans, and using a variety of data to drive volume and profitability. You will get to define innovation plans, marketing communications, and owned channel experiences for a portfolio of growing brands.
Job description
You will be primarily responsible for the following duties and responsibilities:
- Supporting the creation and execution of brand management plans. Deliver against strategic brand initiatives and strong business recommendations by driving to key insights through in-depth competitive, consumer, shopper, financial and product analysis.
- Supporting key processes including portfolio strategy, planning, business performance reporting, cross-functional and agency briefings (e.g. content, packaging design, in-store POP, etc), and overall brand stewardship.
- Supporting alignment and decision making across teams through key integration points with relevant functions.
- Building and maintaining select external relationships such as partner agencies as required.
- Assisting in new brand development or implementation by integrating strategic and executional efforts across the organization.
- Leading packaging design development and execution to drive breakthrough impact at shelf, while ensuring brand standards are met.
- Working closely with core cross-functional and external partners throughout the product development cycle to build plans, launch innovation, and ensure execution within brand guidelines.
- Monitor and communicate expenses to ensure projects are completed on time and on budget.
Recipe for Success
- 2-3 years brand management experience, ideally from a Global, consumer packaged goods company .
- Undergraduate or master’s degree in business with major in Marketing, or a related field.
- Strong business acumen and analytical skills with reporting accuracy
- Solid understanding of marketing and business fundamentals
- Ability to successfully manage multiple and competing priorities
- Ability to work independently and function as a strong team player
- Demonstrated ability to think creatively & strategically, with strong business mindset.
- Proven ability to formulate recommendations based upon robust research, and assessment of risk/rewards.
- Solid project management experience, with the ability to lead multiple cross-functional projects.
- Strong interpersonal, oral, and written communications skills, including the ability to comfortably and effectively present in front of different types of audiences.
- High sense of urgency and action-orientation
- Advanced user of MS Suite of Products (PowerPoint, Excel, etc.).
The Crump Group is committed to equity in employment and diversity. The Crump Group will provide an inclusive and barrier free recruitment process to applicants with accessibility needs in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act (AODA). If you require a disability-related accommodation during this process, please inform The Crump’s Group of your requirements.
Job Type: Full-time
Schedule:
Experience:
- Brand: 2 years (required)
- brand Management: 1 year (preferred)
Work Location: In person
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