Job Description
Intro
Making waves and creating the new industry benchmarks in the ERP Software is what Appficiency stands for. As a Microsoft Gold and Silver Partner Appficiency brands KWIZ and ProvisionPoint are industry leaders and we go to work each day solving the hardest industry problems and sharing these news-worthy achievements to set a higher bar for the software industry.
The Value
This is your chance to make an impact and use your creative strengths to help Appficiency continue our growth. The Marketing Cordinator is an integral member of the go-to-market team and has the opportunity to grow quickly as the Appficiency organization continues to expand. You will work directly with team members across the organization, including product development, sales, finance and executive leadership. You will also have the opportunity to work with Appficiency’s strategic partners supporting collaboration in go-to-market activities.
The Grind
We have been recognized for being the best at what we do, but we are working smart to do even better and that all starts with you. We are a rapidly growing company at the interchange of business and technology which requires entrepreneurial tenacity, motivation to learn, and enterprise building initiative.
No matter your role, you will be an integral member of the team, focusing on engagements of varying sizes and across diverse industries. In our progressive environment, the projects you work on will drive your learning and accelerate your business acumen and technical expertise.
The Talent
We are seeking a Marketing Coordinator to join our software implementation firm to support the Microsoft Partner Marketing team in the development and execution of marketing strategies. The Marketing Coordinator will assist with various marketing activities, including creating marketing collateral, managing social media connect for our accounts, coordinating events, and supporting digital marketing campaigns. The ideal candidate should be creative, detail-oriented, and have excellent communication and organizational skills.
- As a Marketing Coordinator, you will assist with the development and execution of marketing campaigns and initiatives to support the Sales team and the Partner Marketing team.
- Collaborate with cross-functional teams to create marketing collateral, such as case studies, white papers, and sales enablement materials.
- Create and manage social media content and engagement for the company's social media accounts.
- Coordinate and assist with the planning and execution of events, including webinars, trade shows, and conferences.
- Support the development and execution of digital marketing campaigns, including email marketing and search engine marketing (SEM).
- Monitor and report on the performance of marketing campaigns and provide insights and recommendations for improvement.
- Manage and maintain the marketing collateral and digital asset library.
- Conduct market research and competitive analysis to inform marketing strategies and tactics.
- Assist with other marketing projects and duties as assigned
- Bachelor's degree in Marketing, Communications, Business Administration or a related field.
- Excellent written and verbal communication skills, with the ability to communicate effectively with internal teams, external partners, and customers.
- Strong attention to detail, with excellent organizational and project management skills.
- Ability to work independently and collaboratively in a fast-paced environment.
- Proficient in Microsoft Office, particularly Excel, PowerPoint, and Word.
- Experience with marketing automation software.
- Knowledge of NetSuite products and services is a plus.
- Familiarity with Adobe Creative Suite, particularly Photoshop, InDesign, and Illustrator, is a plus.
- Experience with Microsoft or within the Microsoft partner community
- Experience working with HubSpot and HubSpot workflows/automation and email marketing campaigns.
- We are a global company, so international experience is a plus
- Thrives in an entrepreneurial environment where personal drive and judgment need to be exercised daily
- Experience working closely with C-suite and executive leadership
- Bonus points: enjoys hard work and harder play
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