Job Description
Who we are: Headquartered in Toronto, Open Farm is one of the fastest growing CPG companies in North America. We are transforming the way people feed their pets, with a focus on producing premium, healthy food, and treats, all ethically sourced from farm-to-bowl.
Reasons to join Open Farm!
The opportunity to grow, develop and make an impact with a mission driven, dynamic and fast-growing company!
Pet friendly office with many pet perks, including pet food subsidy, pet care subsidy, pet insurance discounts, and more!
Our full time employees receive a full suite of benefits with an emphasis on Wellness, including company wide Wellness Days throughout the year, annual Wellness Stiped, subscriptions to Better Help, generous vacation time and personal days, volunteer days, and more!
This is a Co-Op Internship opportunity from September to December.
The Role:Reporting into the Senior Marketing Manager, this individual will have an opportunity to learn and apply practical skills to unlock brand awareness using both a creative and data driven approach. Together, we will strategically amplify all the amazing benefits of Open Farm recipes and it’s mission driven initiatives (our 10-year climate strategy, Ocean sustainability program and more!). You will engage with several team members across functions and build meaningful relationships through a variety of exciting projects.
Primary Responsibilities (If this looks enticing, click “Apply”!)
Contribute to the ideation and execution of viral social campaigns across digital channels to grow awareness and market share.- Craft key messages and supply assets for mass media partners.
- Support the social media team with content planning, creative briefs and community management.
- Pull together data-backed recommendations using industry leading tools like Google Analytics, Looker, Sproutsocial and GRIN.
- Curate and suggest UGC creative to fuel paid ads engine
- Play an integral role in scaling the influencer program by forming new partnerships and general program maintenance.
What you bring to the table:
Currently enrolled in a business, marketing or communications program- Strong storytelling skills. You have a talent for sharing information in a digestible, concise and engaging manner.
- On top of internet culture, social issues and it’s ever-changing landscape. You stay curious!
- Understand that marketing is just as much creativity as it is about geeking over data. You know how to use data to inform your decisions and recommendations.
- Can juggle multiple projects and relationships at a time in a fast past atmosphere.
- You bring your A game when it comes to collaboration and ensure all teams are looped in to relevant details
Our ValuesWe Raise the Bar \u007C We Keep the Barn Doors Open \u007C We Graze Lightly \u007C We Lead the Pack \u007C We are Inspired by Our Customers \u007C We Have Fun Doing ItOpen Farm values diversity in its workforce and encourages applications from all qualified individuals. Applicants requiring a disability-related accommodation at any stage of Open Farm's recruitment process should contact karen@openfarmpet.com. As required by legislation, Open Farm will consult with applications requesting such an accommodation to ensure that Open Farm's recruitment process takes into account their accessibility needs.
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