Job Description
Work ArrangementsThis regular full-time position is available immediately. Occasional travel will be required between Douglas College locations. Regular hours of work are 8:30 am to 4:30 pm, Monday to Friday.
Douglas College (DC) is committed to supporting a healthy work/life balance for Employees. As per the DC Administration Policy A70 Work from Home, College employees may be eligible to work from home on a part-time basis, subject to operational requirements and approval by their manager.
What Douglas OffersDO what you love. Be good at it. That’s how Douglas College defines a great career. It’s a philosophy that resonates through our classrooms, our offices and our boardrooms. It inspires our students and drives us to make Douglas College one of BC’s Top Employers. We love what we do. And we’re looking for passionate, motivated people to join us in making one of Canada’s best colleges even better.
The RoleThe Manager, Current Student Communications is responsible for leading, developing and implementing communications strategies and activities for current students at the College, including researching, planning, managing, monitoring and measuring the impact of communications and other related functions. The Manager works closely with the Marketing & Communications Office to uphold College-wide strategy, brand and style standards, and reports to the Vice President, Student Affairs.
ResponsibilitiesUnder the general direction of VP, Student Affairs the Manager, Current Student Communications is accountable for the following:
- Managing, mentoring, evaluating and overseeing employees who report to the Manager, Current Student Communications;
- Developing, implementing and evaluating communications strategies for current students at the College to maximize student outreach, persistence, engagement and retention;
- Content strategy and implementation for current student communication channels including, but not limited to, current student social media, digital signage, newsletters or any other channel identified by the Manager as a priority for current student communications
- Overseeing, monitoring and evaluating daily current student communications activities;
- Conducting ongoing research in the form of scans, audits or surveys of College communications touch-points that impact current students and evaluating their effectiveness;
- Collaborating with Student Affairs leadership and other student service departments, Marketing and Communications, Institutional Effectiveness and other College partners to develop strategy and implement communications for current students;
- Developing strong positive and constructive relationships and open communication with key personnel in academic units and relevant student-facing service areas;
- Providing insight on the direction and use of appropriate and inclusive language for current student communication, including the implementation of content strategies, in addition to managing the flow and changes of the content development;
- Collaborating with Foundation and Alumni Relations and MCO on alumni communications, and contributing to pre-graduation alumni outreach;
- Collaborating with Student Affairs leadership in the use of the college-wide customer relationship management system;
- Highlighting potential external communications strategies for the College;
- Acting as a support for crisis communications and issues management at the direction of the Crisis Communication Protocol and direction of Director, MCO
- In collaboration with MCO, drafting briefing notes, plans, web pages, social media posts and other forms of current student communication;
- Participating in relevant professional organizations and keeping current on relevant emerging opportunities;
- Under the direction of the VP, Student Affairs, representing the College and College interests before various organizations and groups;
- At the request of VP, Student Affairs, informing the Vice President’s Academic Council or Senior Management Team on matters relating to current student communications;
- Exercising signing authority on behalf of the Department for expenditures as assigned;
- Sitting on assigned committees as required; and,
- Performing other related duties as required.
To Be Successful in this Role You Will Need- Established professional credibility as evidenced by a degree from an accredited post-secondary institution in a related area of study like communications, marketing or journalism, or an equivalent combination of education and experience;
- Minimum of 7 years experience working in a professional communications setting with at least three years of experience at a management level;
- Experience working in a unionized environment and post-secondary setting strongly preferred;
- Extensive knowledge of and experience with communications theory, strategies, practices, and techniques;
- Demonstrated knowledge of all provincial and federal by-laws and regulations as they relate to and impact communications to persons in and outside of Canada, such as the Accessible B.C. Act, the Freedom of Information and Protection of Privacy Act (FIPPA), Canada’s Anti-Spam Legislation (CASL), and the British Columbia Human Rights Code.
- Proven record of leading a team of professional communicators;
- Excellent organizational, analytical and leadership skills;
- Well-developed understanding of and commitment to cultural diversity and cross-cultural communications to ensure global understanding for various target audiences;
- Excellent written, presentation and oral communication skills; and
- Demonstrated ability to model appropriate professional, ethical and collaborative behaviours consistent with the responsibilities of this position.
LEADERSHIP COMPETENCIES- Communications Skills – Possesses outstanding communication skills, both verbal, and written and expresses thoughts in an organized, concise manner. Develops and delivers effective presentations. Has the ability to present information and ideas to diverse groups.
- Team Builder – Builds strong relationships with staff. Is a respectful, diligent manager of people with an ability to mentor and earn the respect of a team.
- Results-Focused – Is able to effectively implement strategic initiatives. Uses business analytics to continually assess performance. Modifies practices accordingly to meet and exceed goals.
- Influential and Collaborative – Has an honest, open, and consistent approach to working with others toward organizational strategic objectives and possesses strong relationship and interpersonal skills, including the ability to build relationships and develop and maintain partnerships.
- Creative Problem Solving – Brings forward and implements new ideas to solve
communications challenges.
- Motivated and Modern – Continuously seeks to stay current and be at the leading edge in modern communications practices and is committed to continuous learning; one that is self‐motivated and self‐directed, being able to work independently with sense of urgency to task completion.
- Organizationally Astute – Is diplomatic and tactful; non-confrontational; recognizes internal and external sensitivities; has an intuitive ability to read the political implications of recommendations and actions; uses sound judgment.
- Energetic & Adaptable – Is prepared to take on longer-term initiatives and does so with enthusiasm; ability to adapt to new and changing situations; able to alter course/direction when necessary; enjoys and embraces new challenges. Flexible; able to deal with stress effectively.
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