Job Description
At Rexall, we are community difference makers. We are leaders in health and wellness and a talent destination for over 7000+ Rexall team members. Together, we are defining better health through innovation, service, and living the “I2CARE”values. Talk about a dream team!
The Role:
In this exciting role, you'll report to the Senior Director of Brand Marketing and be responsible for bringing our marketing programs to life in our stores. Your mission? Enhancing the customer experience and driving sales through engaging in-store marketing.
What you are looking for:
- A closely connected culture
- A total rewards package meant to enhance your work-life flexibility
- Fully utilizing your talent
- Professional growth and development via challenging projects and assignments
- Warm and fuzzy feelings knowing you have helped your community, your team, the business and social causes through the Rexall Care Network
The road ahead is one of adventure and heart. Are you our next all-star?
What you will be doing:
- Build the marketing strategy for the in-store experience that delivers a brand experience and drives effective communications to drive sales and/or consumer engagement (i.e signage, décor & all consumer-facing messaging)
- Work closely with Brand Marketing and Flyer & Promotions Marketing Senior Manager and various creative agency partners to translate the content for in-store assets.
- Responsible for overseeing all signage requirements and execution that respects marketing guardrails and operational execution requirements (e.g. labour, resources etc.)
- Be the key point of contact responsible for New Store Opening requirements. Prepare the store-by-store marketing strategy & elements that will support awareness & conversion for the new store. Work closely with Operations, Design & Construction, NSO Setup Teams and store leadership to ensure execution of marketing elements.
- In partnership with Design & Construction, provide marketing communications requirements, content & creative for permanent signage. Ensure permanent signage respects brand guidelines & support the most-up-to-date business objectives.
- Key point of contact for local store requests. Work with Operational leadership to evaluate and understand business objectives. Responsible for objectively evaluating asks, prioritizing and providing recommendations to adapt / proceed / stop with stakeholder alignment.
- In collaboration with Operations, develop weekly marketing communications for executional requirements.
- Lead the seasonal marketing elements to enhance the store experience e.g. Holiday, Easter, Back-to-school etc.)
- Work collaboratively with Flyer & Promotions teams to ensure promotions work within Brand and other signage to effectively raise awareness and engagement of promotions.
- Review and reinforce marketing signage standard and discipline, adapting to various store formats as required
- Develop and maintain relationships with internal and external partners.
- Responsible for quality assurance of vendor partner creative and signage production
- Manage allocated production budget in agreement with Brand Managers
- Performs other duties as assigned to support company strategy and marketing opportunities.
How you will succeed:
- University Degree
- 3+ years of Marketing / Visual Merchandising experience
- Creative & customer-centric focus
- Strong Influencer with exceptional problem-solving skills
- Project management skills with superior organizational skill & attention to detail
- Strong leadership, coaching and mentoring skills
- Proactive, independent self-starter and resourceful
- Able to build relationships with internal and external customers
- Strong computer skills, knowledge of Microsoft Office, Web Programs, and other relevant applications
At Rexall, we are better together. We serve our customers, partners, and patients best—we are our best—when everyone brings their true self to work. Our connected, inclusive culture celebrates our lived experiences, backgrounds, expertise, and self-expression to let us win as one team. Leveraging our differences distinguishes us and brings out our best performance.
Are you #ALLin?
Rexall Pharmacy Group ULC is committed to providing an accessible environment for all of our customers, employees, and job applicants. Rexall Pharmacy Group ULC will make available to any selected applicants’ accommodations and/or accessible formats should they require. Candidates are encouraged to discuss any accommodation they may need in order to allow for the most effective selection process.
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